The Knowledge Project

Michael Ovitz: The Business of Relationships

How McDonald’s Took Over America | Ray Kroc [Outliers]

Morgan Housel: Wealth is What You Have Minus What You Want

The Multidisciplinary Approach to Thinking | Peter D. Kaufman [Outliers]

How to Build Good Habits & Break Bad Ones | James Clear

The Outlier Playbook: The Patterns Behind Enduring Success

Pierre Poilievre on the Role of Government, Freedom, and Affordability

Be Your Best in 2026: The Most Important Lessons from The Knowledge Project (2025)

Bernie Marcus: The Home Depot Story [Outliers]

How to Think Like a World-Class Marketer | Rory Sutherland

Mary Kay Ash: The Greatest Salesperson In History [Outliers]

7 Principles of Inner Excellence to Stay Calm Under Fire | Jim Murphy

Charlie Munger: The Psychology of Human Misjudgment [Outliers]

Panera Founder Ron Shaich

Steve Wozniak: The Engineer Who Built Apple [Outliers]

Forensic Account: The Bubble No One is Talking About | Anthony Scilipoti

Jim Clayton: Turning Competitors’ Mistakes Into $1.7B [Outliers]

Building Great Businesses | Tracy Britt Cool

Hetty Green: The Witch of Wall Street [Outliers]

Barry Diller: Building IAC

Ed Stack: Lessons from Dick’s Sporting Goods [Outliers]

How To Build A Cult | Lulu Cheng Meservey

Fred Smith: The Story of FedEx [Outliers]

Why Everyone Is Wrong About AI (Including You) | Benedict Evans

Small Town Billionaire: How John Bragg Built 3 Empires [Outliers]

The Science of Lasting Love with Dr. Sue Johnson

Sol Price: The Retail Legend Who Taught Sam Walton, Jim Sinegal, and Jeff Bezos [Outliers]

Ryan Petersen: Building Flexport

Katharine Graham: The Woman Who Took Down a President [Outliers]

Daniel Kahneman: Algorithms Make Better Decisions Than You